Maximizing Silent Auction Revenue
10/13/2010 - New York City, NY
Want to make more money at your silent auction? Combine smart procurement, smooth event operation, and a personalized bidding experience, and you'll see your guests bid more money—more often—and have more fun doing so.
The highest-revenue-generating auction teams approach procurement strategically by procuring and combining items to make unique, appealing packages. They start the event with an effortless check-in experience for guests, and keep the momentum going with well-managed, creative silent auctions and from-the-heart Fund-a-Cause programs. And they offer their guests personalized silent bidding experiences that don't tie them to the silent auction area—and lets them react immediately to a competitive bid.
At this seminar, you'll learn practical strategies and tactics to help you ‘procure smart', provide a more pleasurable auction experience, and drive more silent bidding. You'll also get an extensive demonstration of how Greater Giving's benefit event technology and IML's Electronic Bidding System work together to deliver a fantastic guest experience and increased revenue for your cause for silent auctions and Fund-a-Need bidding.
Wednesday, October 13, 2010 - New York, NY
Choose from two sessions:
Session One: 9:30 am – 11:30 am
Session Two: 1:30 pm – 3:30 pm
Check-in begins 30 minutes prior to start time.
Location:
Computershare
199 Water Street, 26th Floor
New York City, NY 10038
Cost: FREE
To register for Session One, click here.
To register for Session Two, click here.
Presenters:
Melanie Burns, Director of Business Development, IML, has worked in the events industry with IML for over 12 years. She was responsible for the 2006 launch of the electronic Silent Auction and Pledge system in the UK and has subsequently launched the system in Australia, Asia, Africa, and the Middle East. She has worked on hundreds of fundraising events, and is well placed to share her wealth of global experience and best practices to help nonprofits reinvent their silent auction and increase fundraising revenue. Melanie holds a B.A. in International Business and German and a Post-Graduate Diploma in Marketing.
Barry Davis, Senior Area Marketing Manager, Greater Giving, Greater Giving, has been with the company for seven years and has volunteered for and attended many benefit auctions around the U.S. He’s frequently consulted with various-sized nonprofits and schools regarding revenue-generating and time-saving ideas for fundraisers. His product knowledge and understanding of auction planning helps organizations successfully navigate fundraising challenges and increase revenue potential.