Planning Your Event

How-to’s and best practices for planning, managing, and executing your event, including event logistics, guest recruitment, event promotion, check in, and check-out.
  • Auction Planner

    From twelve months prior, up to event day, the Auction Planner offers a detailed time line for planning an auction fundraiser.

  • Step-by-Step - Check-in and Checkout

    How can you ensure that your guests at your next event will check-in fast, bid high, check out quickly and easily, and leave happy? This Step-by-Step Guide will walk you through the steps recommended for an optimal check-in and checkout at a fundraising event. We've included action items, tips to make you more effective, and links to related information on our website.
  • Step-by-Step - Four Week Event Countdown

    Your fundraising event is in four weeks. Where do you focus your efforts during this critical time to maximize revenue opportunities at your event—and reduce your stress? This Step-by-Step Guide will take you day-by-day through the tasks on which you should be focused during the four weeks prior to your event. We’ve included action items, tips to make you more effective, and links to related information posted on our website.

  • a-Thon Timeline

    A-thons may be less complex to plan and execute than a gala fundraiser, but they have the added complexity of relying on participants to generate revenue. The a-Thon Timeline provides a high-level timeline for planning and executing an a-thon.

  • Best Practices Guide for Benefit Events

    Are you looking to bring your event to the next level? Learn how to grow revenue and improve the flow of your event with Greater Giving's Best Practices Guide for Benefit Events. Topics covered include developing a planning calendar, investing in your event, and organizing live and silent auctions to maximize fundraising. There are also specifics on the logistics of registration, data entry, check-out/cashiering and item pickup.

  • Fundraising Excellence - Planning

    The stakes are high when it comes to fundraising at a benefit auction. For many nonprofit organizations, it is often the biggest revenue producing event of the year. And with so many variables involved, it's easy to lose track of all the details. This chapter of Greater Giving's Fundraising Excellence series will cover not only the action items involved in planning and executing a benefit event and auction, but the strategy behind those action items.

  • Fundraising Excellence - Infrastructure

    Similar to a remodeling a home, investing in quality “materials and labor” is critical to the success of your benefit fundraiser. This chapter will cover how investment in high-quality venues and professionals will solve problems, help you deliver a first-class event with less stress, and save you money in the long term.

  • Fundraising Excellence - Best Practice for School Auctions

    Planning, managing, and delivering a benefit auction event is challenging under any circumstances. School auctions have the additional challenges of an all-volunteer workforce, tight time constraints, and in many cases an event team that has high turnover and very little experience in planning events.

    This white paper outlines the best practice for planning and executing a school auction. While many of the concepts described in this paper are also standard for a nonprofit auction, we’ll also cover the unique challenges school auction planners face, and how to overcome those challenges.

  • Fundraising Excellence - Building Better Events

    Focus—it's one of the most important words (and actions!) to consider as you prepare to build better fundraising events. We all know how easy it is to get lost in event details. So as you build your to-do list for the preparation, organization, and execution of your next event, consider your organizational strategy as you develop the tactical event plan. Also, always keep in mind that the goal of a fundraiser is to raise money for your organization and you cause.

    When you allow your strategy and funding needs to drive decision-making, you’ll be able to focus on the event areas that enable you to raise as much money as possible for your cause.