Year-End fundraising strategies used to play a back seat to more traditional fundraising events for many nonprofits and schools. Now with the ease of adding donations pages to websites and sending emails to supporters, year-end fundraising campaigns have become an integral part of any organizations overall fundraising efforts.
Whether its Year-End giving, capital campaigns, GivingTuesday, matching gifts, or year-round giving, make sure your fundraising software provides you the flexibility and tools to facilitate your Year End campaign strategies.
Here at Greater Giving we’ve been in the fundraising industry for over 15 years working with nonprofit organizations and schools like yours, along with over 150 of our trusted partners. Here are some articles, resources and webinars we’ve created to help you be more successful at your Year-End Giving campaigns.
Every nonprofit has an online donation page nowadays. But once you click that “donate now” button, the similarities can quickly end.
Year End Giving is one of the biggest missed opportunities fundraisers make.
As you make your year-end fundraising appeals, learn how to double those donations by incorporate matching gifts. The presenter will discuss the most effective ways to market matching gifts and boost your year-end fundraising as well as your Giving Tuesday results.
Celebrated on the Tuesday after Thanksgiving (in the U.S.), #GivingTuesday is a counterpoint to Black Friday and Cyber Monday.
How do you express what you do and how you do it for you donors, your community and beyond? And, how do you turn that into a tangible result, like a signature on a petition or a monetary donation?
- The high-level ideas of the concept
- How you can incorporate donor-centric fundraising into your existing shop in small ways
- How to cultivate your relationship with your donors for long term mutual success
The presenter will discuss the most effective ways to market matching gifts and boost your year-end fundraising as well as your Giving Tuesday results.
The definitive guide to better nonprofit email marketing